There is no universal best AEO tool. The useful choice depends on the decision you need to make, the evidence you can inspect, your required AI surfaces, and the current total cost. This database helps you create a shortlist; it is not a ranking.
Last verified: August 18, 2026. Features, prices, and terms can change. Re-check official product pages before purchase, together with current pricing and documentation.
Disclosure: SkillAEO is included in this comparison. The methodology and product criteria are shown below.
Every product uses the same fields: tested on, last verified, AI surfaces, prompt setup, raw evidence, history or alerting, competitor analysis, pricing, best for, limitations, screenshot, and official sources.
The evidence labels have strict boundaries:
Hands-on flow checked means a representative public flow was actually run. Only SkillAEO has this label in this revision.
Official public pages checked means first-party product, pricing, or documentation pages were reviewed, but no authenticated workflow was run.
Unknown — not verified in this review means the reviewed sources did not establish the fact. It is not inferred from marketing copy or another comparison article.
A public-page screenshot supports what was visible on that source page; it is not a hands-on product test. Screenshots are dated supporting evidence, not substitutes for the underlying page, terms, or complete raw output.
The default product order is editorial and not a ranking. There is no numeric score because the products serve different jobs and the public evidence is not equally deep.
Dated evidence database
Shortlist tools without treating marketing pages as product tests Search all 12 records or narrow them by use case and evidence level. The default order is editorial and is not a ranking.
Showing 12 of 12 products
Reset filters Summary of matching AEO tools Product Evidence Best for Pricing snapshot SkillAEO Hands-on flow checked Teams that want a reviewable baseline before deciding whether recurring monitoring is necessary. Anonymous audit available without payment, subject to current daily, per-domain, and capacity limits; paid plans are listed separately. Profound Official public-page research Organizations evaluating a broad, team-oriented monitoring and reporting workflow. Starter: $99/month billed yearly. Growth: $399/month billed yearly. Enterprise: custom, as displayed on the checked US pricing page. Otterly.AI Official public-page research Teams comparing a self-serve, prompt-based monitoring workflow with published plan limits. Monthly page snapshot: Lite $29, Standard $189, Premium $489. Annual billing displayed lower monthly equivalents. Peec AI Official public-page research Marketing teams or agencies that want to evaluate project-based daily prompt tracking. Unknown — not verified in this review Scrunch AI Official public-page research Organizations evaluating AI visibility together with page-level website experience checks. Starter: $250/month billed annually or $300 month-to-month. Growth: $417/month billed annually or $500 month-to-month. Enterprise: custom. HubSpot AI Search Grader Official public-page research Teams wanting a lightweight initial brand snapshot before considering recurring tools. The checked grader is presented as free and says no account is required. Ahrefs Brand Radar Official public-page research Existing Ahrefs users comparing broad web-index research with custom-prompt observations. See official regional pricing. This review does not normalize a numeric amount because the displayed currency and packaging vary by region. Semrush AI Visibility Official public-page research Teams already using Semrush that want AI visibility in a related suite workflow. AI Visibility Base: $99/month per domain when billed annually on the checked US pricing page. Writesonic GEO Official public-page research Content teams evaluating visibility research alongside content planning and production workflows. Basic: $249 month-to-month or $199/month equivalent when billed annually, as shown in the checked plan documentation. ZipTie Official public-page research Teams evaluating a narrower monitoring product with public monthly plan prices. Monthly snapshot: Basic $69, Standard $99, Pro $159 on the checked pricing page. Goodie AI Official public-page research Brand teams that want to evaluate prompt research alongside AI visibility and optimization workflows. Unknown — not verified in this review AirOps Insights Official public-page research Content operations teams evaluating visibility insights in the same environment as implementation workflows. Insights is advertised as starting at $0; the public page lists Solo and Pro allowances, while enterprise terms are custom.
Hands-on flow checked
SkillAEO Last verified 2026-08-18A point-in-time AI visibility audit with inspectable prompts, answers, citations, and a separate website-readiness review.
SkillAEO is included in this comparison. The methodology and product criteria are shown below.
Checked SkillAEO flow. Captured from the linked source; checked 2026-08-18.
Tested on Hands-on public sample report and anonymous audit flow checked in the current SkillAEO build.
AI surfaces supported Perplexity (anonymous audit)
Prompt setup The anonymous audit uses five generated questions for the submitted domain; the sample report exposes representative prompts.
Raw evidence availability The report separates observed answers and citations from website-readiness checks and records run context.
History / alerting The checked anonymous flow is a point-in-time audit; ongoing alerting was not part of this checked flow.
Competitor analysis The sample report includes illustrative competitor gaps that are explicitly labelled as example data.
Pricing snapshot Anonymous audit available without payment, subject to current daily, per-domain, and capacity limits; paid plans are listed separately.
Best for Teams that want a reviewable baseline before deciding whether recurring monitoring is necessary. Limitations • The anonymous audit checks one provider rather than every AI surface. • A point-in-time observation cannot prove that a site change caused a later external answer change. Official public-page research
Profound Last verified 2026-08-18An enterprise-oriented answer-engine analytics product with prompt tracking, citation research, and reporting features.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public product and pricing pages checked; no authenticated dashboard workflow was tested.
AI surfaces supported ChatGPT · Additional engines by plan
Prompt setup Official pricing describes 50 prompts on Starter and 100 prompts on Growth; authenticated setup was not tested.
Raw evidence availability Official product pages describe answer and citation analysis; export detail in an authenticated account was not tested.
History / alerting Official pricing lists six months of history on Starter and all-time history on Growth; alert behavior was not tested.
Competitor analysis Official product pages describe competitor benchmarking; the account workflow was not tested.
Pricing snapshot Starter: $99/month billed yearly. Growth: $399/month billed yearly. Enterprise: custom, as displayed on the checked US pricing page.
Best for Organizations evaluating a broad, team-oriented monitoring and reporting workflow. Limitations • This review checked public pages only, not an authenticated workspace. • Starter coverage was listed as ChatGPT only on the checked pricing page. Official public-page research
Otterly.AI Last verified 2026-08-18A self-serve monitoring product for brand mentions, citations, and prompt results across several answer surfaces.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public pricing page checked; no authenticated dashboard workflow was tested.
AI surfaces supported ChatGPT · Google AI Overviews · Perplexity · Microsoft Copilot · Optional additional surfaces
Prompt setup Official pricing is organized by the number of search prompts; the in-product prompt setup was not tested.
Raw evidence availability The public page describes link and brand-mention tracking; complete raw-response access was not verified.
History / alerting Monitoring is described publicly; exact history retention and alert delivery were not verified.
Competitor analysis Competitor visibility is described on the public site; the workflow was not tested.
Pricing snapshot Monthly page snapshot: Lite $29, Standard $189, Premium $489. Annual billing displayed lower monthly equivalents.
Best for Teams comparing a self-serve, prompt-based monitoring workflow with published plan limits. Limitations • Additional surfaces can require add-ons according to the checked pricing page. • This review did not test exports, alert delivery, or account-level retention. Official public-page research
Peec AI Last verified 2026-08-18A prompt-monitoring platform presented for marketing teams and agencies, with model selection and project-based plans.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public pricing page checked; no authenticated dashboard workflow was tested.
AI surfaces supported Choose three models on the public Starter description
Prompt setup Starter publicly lists 50 prompts, daily tracking, and one project; setup behavior was not tested.
Raw evidence availability Unknown — not verified in this review
History / alerting Daily tracking is listed publicly; retention length and alert delivery were not verified.
Competitor analysis The public product positions competitor visibility as a use case; the authenticated workflow was not tested.
Pricing snapshot Unknown — not verified in this review
Best for Marketing teams or agencies that want to evaluate project-based daily prompt tracking. Limitations • A numeric price was not reliably available in the reviewed public-page output. • Raw answers, exports, retention, and alert behavior require an account-level check. Official public-page research
Scrunch AI Last verified 2026-08-18A brand and website visibility platform combining prompt monitoring, citation review, page audits, and reporting.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public pricing page checked; no authenticated dashboard workflow was tested.
AI surfaces supported ChatGPT · Claude · Gemini · Perplexity · Google AI Mode and AI Overviews · Meta
Prompt setup A prompt manager is listed on the official pricing page; setup controls were not tested.
Raw evidence availability Citation analysis is listed publicly; complete answer access and exports were not tested.
History / alerting Monitoring and a dashboard are described publicly; retention and alert delivery were not verified.
Competitor analysis Competitive insights are part of the public product positioning; the account workflow was not tested.
Pricing snapshot Starter: $250/month billed annually or $300 month-to-month. Growth: $417/month billed annually or $500 month-to-month. Enterprise: custom.
Best for Organizations evaluating AI visibility together with page-level website experience checks. Limitations • This review did not validate account workflows, raw exports, or alert delivery. • Published pricing uses different monthly amounts depending on billing term. Official public-page research
HubSpot AI Search Grader Last verified 2026-08-18A free public grader that produces a one-time brand visibility assessment without requiring an account.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public grader page checked; a completed report was not submitted in this review.
AI surfaces supported ChatGPT · Perplexity · Gemini
Prompt setup The public flow asks for a brand or product and country; custom prompt control was not verified.
Raw evidence availability The public page describes a score across brand-related dimensions; complete raw answers were not verified.
History / alerting Unknown — not verified in this review
Competitor analysis The grader is positioned for brand analysis; ongoing competitor monitoring was not verified.
Pricing snapshot The checked grader is presented as free and says no account is required.
Best for Teams wanting a lightweight initial brand snapshot before considering recurring tools. Limitations • A grader result is a snapshot, not proof of future visibility. • Custom prompts, raw-answer export, history, and alerting were not verified. Official public-page research
Ahrefs Brand Radar Last verified 2026-08-18An AI visibility and brand-research product connected to the broader Ahrefs research suite and its web index.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public product, documentation, and pricing pages checked; no authenticated workflow was tested.
AI surfaces supported Google AI Overviews and AI Mode · ChatGPT · Perplexity · Gemini · Microsoft Copilot · Grok · Claude through custom prompts in current documentation
Prompt setup Official documentation distinguishes indexed research from custom prompts; the account setup was not tested.
Raw evidence availability Official documentation describes AI responses and cited pages; export behavior was not tested.
History / alerting Historical research is part of the public product; retention and alert delivery were not verified.
Competitor analysis Brand comparison is a documented use case; the authenticated workflow was not tested.
Pricing snapshot See official regional pricing. This review does not normalize a numeric amount because the displayed currency and packaging vary by region.
Best for Existing Ahrefs users comparing broad web-index research with custom-prompt observations. Limitations • Coverage methods differ between indexed surfaces and custom prompts. • Regional pricing and account entitlements must be checked before purchase. Official public-page research
Semrush AI Visibility Last verified 2026-08-18An AI visibility product within the Semrush suite, combining prompt tracking with brand and competitor reporting.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public pricing and documentation pages checked; no authenticated workflow was tested.
AI surfaces supported ChatGPT · Google AI · Gemini · Perplexity
Prompt setup The checked Base plan lists 25 custom prompts; the authenticated prompt workflow was not tested.
Raw evidence availability Official documentation describes prompt responses and citations; export behavior was not tested.
History / alerting Tracking is documented; exact retention and alert delivery were not verified.
Competitor analysis Competitor reporting is described on official pages; the workflow was not tested.
Pricing snapshot AI Visibility Base: $99/month per domain when billed annually on the checked US pricing page.
Best for Teams already using Semrush that want AI visibility in a related suite workflow. Limitations • The listed Base allowance is tied to one domain and 25 custom prompts. • This review did not test exports, retention, alerts, or authenticated collaboration. Official public-page research
Writesonic GEO Last verified 2026-08-18A visibility and content workflow that combines answer-engine tracking with recommendations and content operations.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public documentation pages checked; no authenticated dashboard workflow was tested.
AI surfaces supported Multiple AI search platforms listed in current documentation
Prompt setup The checked Basic plan documentation lists 100 tracked prompts; setup controls were not tested.
Raw evidence availability The documentation describes visibility analysis; complete raw-answer and export behavior were not verified.
History / alerting Unknown — not verified in this review
Competitor analysis Competitor analysis is described in the GEO workflow; the account experience was not tested.
Pricing snapshot Basic: $249 month-to-month or $199/month equivalent when billed annually, as shown in the checked plan documentation.
Best for Content teams evaluating visibility research alongside content planning and production workflows. Limitations • This review used documentation rather than an authenticated account. • Raw exports, history length, and alert behavior remain unverified. Official public-page research
ZipTie Last verified 2026-08-18A focused AI-search monitoring product with prompt observations, citations, and competitor benchmarking.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public pricing page checked; no authenticated dashboard workflow was tested.
AI surfaces supported Google AI Overviews · ChatGPT · Perplexity
Prompt setup Plans are presented around tracked prompts; in-product setup controls were not tested.
Raw evidence availability The public FAQ says response text and source attribution are available; export behavior was not tested.
History / alerting Monitoring is described publicly; retention length and alert delivery were not verified.
Competitor analysis Competitor benchmarking is listed on the public pricing page; the workflow was not tested.
Pricing snapshot Monthly snapshot: Basic $69, Standard $99, Pro $159 on the checked pricing page.
Best for Teams evaluating a narrower monitoring product with public monthly plan prices. Limitations • This review did not test account setup, exports, retention, or alerts. • The checked public coverage list is narrower than some multi-surface enterprise products. Official public-page research
Goodie AI Last verified 2026-08-18A brand-visibility and optimization platform whose public materials include prompt research and multi-model tracking.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public product and prompt-research pages checked; no authenticated dashboard workflow was tested.
AI surfaces supported Multiple models listed on the official public site
Prompt setup Prompt Research is a named public feature; the account workflow and prompt limits were not tested.
Raw evidence availability Unknown — not verified in this review
History / alerting Unknown — not verified in this review
Competitor analysis Competitive visibility is part of the public positioning; the account workflow was not tested.
Pricing snapshot Unknown — not verified in this review
Best for Brand teams that want to evaluate prompt research alongside AI visibility and optimization workflows. Limitations • Public numeric pricing was not confirmed in this review. • Raw answers, exports, retention, and alert behavior require account-level verification. Official public-page research
AirOps Insights Last verified 2026-08-18An AI-search insights offering connected to a broader content-operations platform and workflow tooling.
Public page screenshot — not a product dashboard test. Captured from the linked source; checked 2026-08-18.
Tested on Official public pricing page checked; no authenticated dashboard workflow was tested.
AI surfaces supported ChatGPT on the public Solo description · Multiple engines on higher tiers
Prompt setup The checked pricing page lists 100 prompts/pages for Solo and 250 for Pro; setup controls were not tested.
Raw evidence availability CSV exports are listed on the public pricing table; full raw-response fields were not verified.
History / alerting Daily responses are listed publicly; retention and alert behavior were not verified.
Competitor analysis Unknown — not verified in this review
Pricing snapshot Insights is advertised as starting at $0; the public page lists Solo and Pro allowances, while enterprise terms are custom.
Best for Content operations teams evaluating visibility insights in the same environment as implementation workflows. Limitations • Solo is described as ChatGPT-only on the checked pricing page. • Raw evidence fields, retention, alerts, and competitor workflow were not verified.
Use one owned or authorized domain and write down the decision you need the tool to support. Then run a representative trial:
Freeze a small, relevant prompt set.
Record the exact AI surface, mode, locale, model when exposed, and run time.
Run the same task in every shortlisted product.
Save complete answers, citations, missing-result states, and provider failures.
Check whether the product preserves prompt and run history.
Test exports, sharing, retention, deletion, and alert delivery instead of relying on plan labels.
Verify recommendations against primary sources.
Record the current invoice-level cost and implementation time.
Decide in advance what would make you keep, retest, or reject a product.
No trial can prove that a tool caused an external answer change merely because the events happened in sequence.
Candidate Exact surface Valid runs / total Complete answers Citations Export Current cost Decision Product name Record surface and mode Record denominator Yes / No / Unknown Yes / No / Unknown Pass / Fail / Not tested Official source + date Keep / Retest / Reject
For each run, keep the prompt, timestamp, model or surface, complete response, cited URLs, and failure state together. A score without its underlying observation is not enough evidence for a purchase decision.
Start with a point-in-time audit when you need a baseline or need to understand what evidence a report contains.
Consider ongoing monitoring when repeat observations will trigger a real team action.
Evaluate enterprise reporting when roles, retention, exports, governance, and procurement matter.
Prefer an SEO suite workflow when the team already works in that suite and the integration saves meaningful work.
Evaluate content operations when research must connect to a controlled implementation process.
If an important feature is undocumented, keep it marked Unknown and ask the vendor for written confirmation. Do not turn an absent fact into a positive or negative assumption.
There is no universal answer. Define the decision first, then compare inspectable evidence, relevant surfaces, workflow fit, and current total cost.
It is included because this is a SkillAEO-owned comparison page and its audit is one of the 12 candidates. That conflict is disclosed, the product uses the same fields as every other record, and no numeric score gives it a built-in advantage.
No. The SkillAEO public flow was checked. For the other 11 products, this revision checked official public pages only. Each screenshot and evidence label states that boundary.
Use the dated snapshots only for initial research. Before purchase, open the linked official pricing page and confirm currency, billing term, taxes, usage limits, add-ons, contract requirements, and implementation cost.
No. External AI and search systems make their own changing decisions. A tool can record observations or support a workflow; it cannot promise a particular future answer.
Start with the problem. Use an audit for a reviewable baseline. Add monitoring only when repeated observations support a defined decision or action.
SkillAEO's anonymous audit uses GPT for 5 questions without an account. It allows up to 3 anonymous audits per day and 1 per domain, subject to current capacity limits.