No site owner can guarantee a citation from ChatGPT, Perplexity, Claude, Gemini, or another external system. You can improve the accuracy, accessibility, and evidence quality of public pages, then observe how relevant systems respond.
Correct public facts first
Review product descriptions, prices, capabilities, locations, authors, policies, and support information. Reconcile contradictions across owned pages and profiles you are authorized to edit.
Support material claims
Link directly to primary sources where possible. For your own study or case, publish the sample, method, timeframe, exclusions, and limitations. Clearly label fictional examples.
Make important pages usable
Use descriptive headings, accessible HTML, direct answers with necessary context, and links to supporting details. Fix broken pages, accidental noindex, canonical conflicts, and hidden essential information.
Use optional formats conservatively
llms.txt is an optional community proposal. agent.json is SkillAEO's experimental format. Structured data should match visible, eligible content. None guarantees discovery or citations.
Observe ChatGPT and Perplexity separately
Save the exact prompt, system, mode, date, complete response, and cited URLs. Use the same prompt set for later comparisons. Different products have different retrieval behavior, and those behaviors change.
Do not assign fixed shares such as “most work is universal” or a standard model-update interval. Check current product documentation and record what you actually observe.
Measure outcomes separately
Track mention, citation, accuracy, attributed visit, and business outcome as separate events. A citation does not guarantee a visit, and a visit does not guarantee a conversion.
Frequently Asked Questions
What is the fastest way to get cited?
There is no guaranteed shortcut or fixed timeline. Start by correcting inaccurate public facts and technical access problems.
Does Perplexity prefer pages with citations?
Do not assume a universal preference. Direct sources help readers verify claims, which is reason enough to use them.
Can llms.txt make ChatGPT discover my site?
No discovery guarantee exists. It is an optional proposal and products may ignore it.
How do I fix an inaccurate AI description?
Find conflicting or missing public facts, correct owned sources, request corrections on authorized profiles, and keep a documented prompt set to observe changes.
Does SkillAEO test both ChatGPT and Perplexity anonymously?
No. The current anonymous audit uses Perplexity for 5 questions, with stated daily, per-domain, and capacity limits.